Landing that appointment to grow your business …

As a micro market operator,  you know the best thing for your business is to grow your number of location. Sometimes that is easier said than done.

Here are some tips: 

We know you’re looking for a qualified business that will make your service profitable. During your introductory phone call, you can gather some of the important details you need to zero in on your target locations, such as staff size, current vending or market situation, office coffee situation, etc.

Although the world is moving towards texting, messages, and email communication, by creating a personal relationship with your target location and making on-site visits you can build a rapport and trust with the business that will help you in your sales pitch. You should always seek to sell in person vs. over the phone.

Want to land the appointment? Ask engaging questions that will help you to understand what the client currently has, and what messages you can tailor to win the account.

During your initial call, you can ask these questions:

What is your current vending situation? 

• This will prompt your prospect to talk about how many machines they have and what’s in those machines.

Tell me about the kinds of items you have in your vending machines now? 

• If they are using traditional products at this time, this gives you a great conversation starter about the wide variety of foods and products that can be incorporated into a micro market. Think “Fresh Food, higher quality products all at no cost to the company.”

Do you have employees that work late or overnight shifts? 

• Off-shift workers are extremely limited in their food options and will benefit immensely from the update to quality, fresh, & meal options of a micro market.

Do you have a calendar in front of you? 

• This is a great way to almost guarantee an appointment to talk about the benefits of a micro market in person.

 

Micro market benefits to talk about: 

1. Multiple payment options (credit/debit cards, cash, payroll, mobile).
2. Expanded product selection including fresh, quality foods, health & wellness, electronics & personal needs items. 
3. Self-checkout that allows employees to pick up and look at products prior to purchase. 
4. Easy to use, more attractive than vending, lower energy footprint, and often fits in the existing vending space.

 

If you are reading this you know that the benefits of micro markets are becoming well-known and ever-expanding within our industry.  You can increase your chances of successfully landing an account by being the first in the door with your market solution.

What are you waiting for?

 

We got a lot of this great information from MarketReach! Check out their article here to learn more: http://bit.ly/1aQdOnd

 

 

 

 

 

 

Ready For It??

Cold and flu season is coming … are your markets ready for it?!

All employers want healthy employees! And all operators should want healthy employees, because they can’t purchase from your markets from home (and, of course, because you care about the well-being of others in general, too)!

Stock your markets with the cold and flu fighting products that keep everybody healthy and happy … 

One great option is the Lil’ Drug Store – an all-in-one medicine solution!

 

Click To View

Be sure to stock up on other winter essentials like tissues, soup, and hot coffee (see our Office Coffee Solutions HERE)!

Stay healthy and stay successful.

Micro Chip Applications and 32M

RFID microchip implant to be used by 32M

What is it we are doing?

• Three Square Market (32M) is offering implanted chip technology to all employees.

• Company employees will have the option to voluntarily implant a RFID micro chip between the thumb and forefinger underneath the skin.

• RFID technology or Radio-Frequency Identification uses electromagnetic fields to identify electronically stored information.

• The RFID chip will allow employees to make purchases in the company’s break room market, open doors, login to computers, use copy machines, among other things.

• As with a proximity card, the chip implant works in a similar fashion – by holding the chip up to the device reader, the unique serial number associates the user with the software, the software then performs the requested function.

• For employees interested in the technology, but not the implant, they can place the microchip in a RFID wristband or a RFID/Near-Field Communication Smart Ring.

• Three Square Market’s partnership with Biohax Sweden is focused on privacy & integrity, ethical development, and sustainability.

Is the chip trackable?

• The chip is not trackable and only contains information you choose to associate with it. This chip does not have GPS capabilities.

• RFID readers are proximity readers and can only be read with a few inches of an appropriate device.

• The implant uses near-field communication (NFC); the same technology used in contactless credit cards and mobile payments.

How safe is the chip?

• Will the device will harm your body?

• This device is FDA approved dating back to 2004.
• The device is only inserted through licensed professionals.
• The device is easily removed, similar to a splinter.

• Is there concern regarding identity theft

• The data on the chip is encrypted, like the technology used in a credit card.

At Three Square Market, we pride ourselves on being leaders in technology and responsible innovation

BrightPick

BrightPick … a warehouse solution for efficient product picking, using lighted displays that specifically integrate with Three Square Market’s intelligent inventory management software. 

 

“It’s a no-brainer.”

One of the most frequent things we heard while displaying our newest solution at the NAMA One Show 2017 is … “It’s a no-brainer.”

And they’re right!  With the BrightPick and 32M system, orders come in directly from the intelligent inventory software based on store needs and specified fill dates. When your warehouse staff is set to pick your store order the products light up and list quantities for picking. Pickers then collect the products and push the button on the device to complete the pick, moving on from item to item until the order is complete. Prekitting at its finest form.

“Increase your warehouse efficiency and accuracy.”

Using this system in our own warehouses we can tell you we’ve nearly eliminated ‘miss pick’ from our vocabulary!

We developed and added this solution because of demand for an easier process to fulfill warehouse orders.  At 32M, we began this initiative in late 2016, as a means to simplify and solve warehouse picking issues for not only our operators but also ourselves. Like all of our other products and offerings, this system is made completely in-house.

“Simplicity is the goal of this system.”

Set up with the BrightPick system and integration with your stores is easy and efficient. No more struggles to pull all your systems together! It’s flexible, no more struggles with device placement, all BrightPick displays connect easily by ethernet cords making it easy to move devices to necessary locations, limited only by the length of your Ethernet cords!

This system is currently in beta testing to ensure we release the most amazing product for you, with an estimated availability date of September 1st!

Ready to learn more?

Call your salesperson today!

Kurk Johnson – 715.690.1384

Dave Little – 602-549-5971

Robyn Trantham – 678-787-9796

Curt Giles – 715-760-9815

The Benefits of a Micro Market: For the Business!

The benefits of having a micro market in your business can be plentiful! From increased employee satisfaction and productivity to better employee retention and lower absenteeism. Micro markets can benefit your business in a number of ways.

Let’s start with the obvious benefits:

The sky is the limit when it comes to product selection.

No longer are your employees stuck picking between the approximately 40 selections that vending machines provide! Choose from 100’s of products that meet your employees wants AND needs, from local products, organic, fresh, to your standard options that you’ve always had!

Superior Technology:

• touch screens
• fingerprint technology
• mobile apps
• and so much more!

 Customization is key!

A micro market is not one-size doesn’t fit anyone, it’s built to suit your needs in the space that you have available. Add fixtures to your market to make the market fit in with your existing decor seamlessly! Markets come in ANY size and ANY shape … call your 32M Micro Market Expert to learn how you can get your market started today! 715.386.2233

Your Operator Takes Care Of Everything!

At 32M, we like to think our operators are the best operators (probably because it’s true)! When you partner with a 32M operator they will take care of everything from repairs, delivery, updates and management of the market inventory! With 32M’s patented application you can be sure not only your employees get the best experience but so does your operator!

Best Inventory Management!

Our inventory management system is different from other technology providers.  32M uses a user generated par level system that will assist operators in finding just the right amount of their product mix.  Paired with suggestions from your employees the market is a sure-fire success!

A few little-known facts:

• Studies show employees are happier when there is onsite access to fresh food and snacks.
• Companies that implement wellness programs (easy and fast with 32M) have 28% reduced sick leave & 26% reduction in medical costs.
• A company loses 20 to 60 minutes of productivity every time an employee leaves the building for a break.
• Studies show when healthy food is available, workers are 25% more likely to have higher job performance.
• Breakfast restores glucose levels, an essential carbohydrate linked to healthy brain function.
• Employees who eat healthy all day long are 25% more likely to have higher job performance.
• 31M Americans skip breakfast each day which decreases blood sugar and brain function.
• Having snacks available throughout the day can increase motivation and productivity & even decrease absenteeism.

Use Coffee to Boost Market Sales!

Two things come to mind right away Monday morning … Coffee and Work.  As a micro market operator, why wouldn’t you capitalize on the current coffee craze!  Including a single cup brewer that works with either pods or cups can be a huge boost to your profits.

Take a look at this article for more facts and ideas to boost your market sales with the inclusion of coffee.

Use Coffee to Boost Micro Market Sales

by Adrienne Zimmer

We’ve pulled out the best takeaways for you!

 One thing many operators agree upon, however, is that hot beverage offerings provide an opportunity to drive micro market sales.

What type of operator are you?

Coffee programs vary widely between micro markets and are often based on the type of coffee available prior to the installation. Multiple approaches are being utilized effectively around the country by operators including the use of single-serve brewers, hot beverage vending machines and liquid coffee equipment.

Nearly every large business and industry location has coffee available in some form prior to a micro market installation, generally either OCS offered on a no charge basis to employees or a single cup, vended product.  Coffee is generally handled in one of four different ways, consider these when installing your markets:

Option 1: No micro market coffee 

The pre-micro market OCS system is retained as the sole option for location coffee, often providing fresh-brew coffee at various points at the account and with no incremental coffee program within the micro market.

Option 2: Augmented OCS, employee paid

Retention of the prior OCS system as it existed, augmented within the micro market by the installation of an employee-paid upscale, multi-variety, coffee system. The popularity of upscale, quality coffee shops has proven that consumers often prefer a better coffee product, and will pay for better or different coffee blends as well as other types of hot beverages.

Option 3: OCS in market, company sponsored  

An addition of micro market coffee as an OCS inclusion funded by the location and at no charge to the employee. This provides the highest micro market hot beverage volume, but with increased employer cost.

Option 4: Upscale OCS, employee paid 

Replacement of the prior OCS and/or coffee vending with an upscale system installed within the micro market area all provided on an employee-paid basis. This can cause some friction with high volume coffee drinkers in the workplace.

Not having any coffee in a micro market is the least preferred option.  On average, coffee is a top-5 seller in micro markets.

Every time a consumer comes into their micro market for any beverage, there is always the opportunity for incremental,  purchases. Similar to convenience stores, micro market operators should also be working towards increasing morning food purchases in combination with providing in-market coffee.

Current challenges and solutions

John Ward of Serenity Vending located in Rockford, IL, witnessed the benefits of a hot beverage program firsthand when he noticed coffee became the number one seller in 70 percent of his micro markets. Remember to look at your location and the customers that you are serving when deciding on a path to follow. Ward looked into pod and single-serve brewers when he first got into micro markets, but they weren’t right for his locations. Most of Ward’s locations are on a limited time schedule, and he found they would not have time to make their own coffee in the micro market. “I came across liquid coffee early on and I had machines for it,” he said. “So I’ve been using that in micro markets.” He likes this option, and so do his locations. He also places a 3- to 5-head cappuccino unit alongside the liquid coffee dispensers.  Customers pay for their drink by selecting their drink option at the kiosk. Ninety percent of Ward’s micro markets provide coffee that is employee-paid for.

Changing to a premium coffee, Pete Johnson of Quail Vending, increased the gram throws on coffee and cappuccino to create a “coffee house” coffee and cappuccino. All of Johnson’s micro market locations are high-volume, with more than 450 employees, so he needed a solution that did not require a lot of maintenance and could accommodate the numbers. His solution was to place a hot beverage machine on free vend with 12- and 16-ounce cups that the customer then scans at the kiosk. The 12-ounce cups are $1.00 and 16-ounce cups are $1.50. He has seen sales slightly increase.

For many operators, finding a micro market coffee solution depends on the individual location. Single -serve and bean-to-cup machines work well in many smaller micro market locations, although some single-serve cartridges do not have UPC labels. Operators can get around this by either printing off their own UPC labels and placing them on the item or by making each single-serve drink one price. “Single-cup has been doing well in micro markets because the customer is already in the micro market purchasing items,” said Kevin Searcy of deORO Markets in Odessa, TX  he has found pod machines to work the best, especially because pod packages can fit well onto shelving.

Searcy charges either $.45 or $.50 per cup on the lower end and about $.80 for higher quality hot beverages. In each of Searcy’s micro market locations, the employer is providing either cups or mugs for the coffee, which has helped keep the end sale price down. He noticed that some locations are more willing than others to pay for gourmet coffee.

In Utah, Trevor Booth of Fuel Vending has seen tremendous success with single-serve coffee in micro markets. “I use a single-cup brewer in every location with the exception of two highrise office locations. At those, I use a bean-to-cup machine which is much more expensive, but they are willing to pay for it,” he said. Coffee makes up 5 percent of Booth’s overall micro market sales and is the number one selling product, even above fresh food. “I was hesitant at first to get into coffee in micro markets, but since I’ve put resources into it, we make about $3,000 per month in seven locations just off of coffee sales.” Booth prices cups of coffee at $1.00 at the majority of his locations. “The right location makes all the difference when it comes to maximizing coffee profits in micro markets,” he said.

Future forward

Although operators are making coffee a part of their strategic plan in micro markets, many are waiting for other operators to move, to find the best option. It is unlikely that one standard will work for every location and operators are quickly finding that it takes trial and error. “Operators should be aware of their customer profile in selecting what coffee solution to offer in a micro market location and how to price it,” said Caston. “It’s a question of understanding the customers.” Caston advises that operators avoid looking at coffee service and micro markets as two separate entities. “Integrate coffee service into your micro markets and into [your] initial micro market design,” he said. “There is an opportunity for cross-pollination, so to speak,” he continued. “Marrying coffee service and micro markets should be an emphasis for full-line operators.”

 

Three Square Market has a simple solution for one-cup brew locations. In partnership with PodPack, 32M offers two excellent options for pod brewers to fit in with any micro market. By contacting Pod Pack and informing them that you are a 32M customer you will receive a free sample kit worth $100! 

People Buy MORE Food in January?

HAPPY NEW YEAR! 

Make sure you are “stocking” (pun intended)  your micro markets correctly this January with these tips and statistics!

• Top Resolutions are to Lose Weight, Eat Healthier, and Make More Money.
• 45% of people make resolutions each year.
• Micro Markets are the perfect solution to keep those resolutions!

Are you capitalizing on these trends? 

What to tell your customers:

1. Did you know that the average consumer will eat healthier when purchasing from their micro market than from going out to eat?  In fact, our market will list all nutritional information at the touch of a button, leaving no questions unanswered.
2. Did you know that eating at your work not only save you time and transportation costs but statistically costs less than eating out?
3. Did you know that having more time to relax during the day can actually benefit goals of weight loss?  Here are the facts.

 

 

Happy Resolu-ting???!!!!

 

Thanks for Keeping Us Young, Interns!

     

This Summer TurnKey and 32Market Welcomed 9 Interns Aboard!

We would like to take this opportunity to recognize and thank our summer interns for all of their hard work. For the past three months our interns have pushed us to be better every day. They worked in various areas of both Turnkey and 32Market including Wood-shop, Marketing, Media Production, and Administration. Our companies truly appreciate everything the interns have done. We have enjoyed challenging them while also helping them gain experience. Oh, and we had a little fun along the way! Our companies love working with interns because they are so eager to learn!  We want to thank them for their fresh ideas and positive attitudes. It truly has been our pleasure to work with these driven young interns. We wish them the best of luck this school year, and we hope our paths will cross again in the future!

Meet the 2016 Summer Interns:

Alex Westby- Administration

Charlie Hilger- Wood Shop

Garret Westby- Wood Shop

Jacob Dickmeyer- Wood Shop

Kaitlyn Timmins- Administration

Kayla McMullan- Media Production

Lexi Klein- Marketing

Sam Capistrant- Wood Shop

Sam Westby- Wood Shop

Patrick Murphy- Wood Shop

The Interns were presented with a card & a cake to celebrate their hard work!

Alex Westby and Kaitlyn Timmins spent some of their summer working on 32Market decals.

Have You Met the 2016 U.S. Olympic Team?

 

What Sets Us Ahead of the Competition?

1. Unbeatable Customer Service

Our exceptional customer service is one way we are able to prove our willingness to help our customers. Our customer service team is always eager to help in any way that they can. If we are not able to solve a problem over the phone we will send someone to the site to help as soon as someone is available. At 32Market we put our customers first. 

2. Fingerprint Technology

Our fingerprint technology is another way 32Market is able to surpass the competition. At 32Market we are always looking for innovative ways to grow. Our kiosks are equipped with Biometric Fingerprint Technology which allows customers to pay for their items simply by using their fingerprint. This form of payment makes it easy for people to purchase items from their micro market. 

3. 32Market App

32Market received a patent for our smartphone application on October 27, 2015. Our smartphone application offers another unique and convenient way to pay. The app does everything a kiosk does except take cash. The app even gets you checked out faster than a kiosk! The app also includes administrative functions such as inventory management, reporting, and more! Our smartphone application gives us an irreplaceable competitive edge in the micro market industry.

32Market is a special company for many reasons. It is our priority to make sure our customers are completely satisfied with our products. We hold ourselves to the highest standards, and we are always looking for ways to improve. We also offer many unique services and products.These are just a few ways 32Market is able to set itself ahead of competitors. To experience all that 32Market has to offer, visit our website or our online store for more information or contact us today!