Market Sales to the MAX!

New to micro markets?  Have you been incorporating them for years?  Micro markets have been growing steadily for years and gaining in popularity.  Markets offer operators the ability to increase their revenues by 4x’s their previous vending earnings.  For extremely diligent operators we’ve seen as much as 10x’s their previous revenues and here is how:

1. Give the customers what they want!

Micro markets are meant to be fresh! And we don’t mean just fresh food options, although those are an important part! Fresh … micro markets need to be changed, adjusted, updated and renewed all the time!

Use Three Square Market’s intelligent inventory management to know when products have come to the end of their lifecycle and it’s time to move in new, exciting products!

2. Promotional Sales and Loyalty

Promotions, loyalty, rewards, coupons! There is a reason mega stores like Targets and Walmarts introduce programs to increase their customer’s involvement with their stores … it’s because it creates the relationship between a person and your business! In a social media heavy world – customers what to feel connected to your store!

Using Three Square Market’s loyalty/rewards/coupon system will develop personal relationships with your clients and which will encourage them to become a loyal customer of your market!

3. Using the system to its MAX.

Like anything, the best things in this world take some work. We want you to be successful so we’ve developed the 32M University. We strongly suggest that no matter where you are in your micro market world that you take our 32M University course to ensure that you know the in’s and out’s of the system.

There are SO many amazing features within our system and we want you to USE them! Build your success by building your knowledge! Talk to your salesperson or our customer service staff today to learn more!!!

Customer Service: 715.386.2233

Or follow our YouTube!

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What Coffee Brewer is right for you?

Half-full? Half-empty? These options will help your cup ‘runneth over’! 

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There are a lot of options on the market for micro market operators, and it’s easy to pick based on just one piece of information … BUT don’t get trapped by picking the lowest cost or the highest retail price point! Just because something is the lowest price often times doesn’t mean it’s the best value.  Let’s take a look!

See our Comparison Chart Here: http://bit.ly/2yT76wW

  1. Your standard cup brewer (Any single-serve machine)
    The positives: low-cost investment, low maintenance, popular products.
    The negatives: This brewer is the same as many household single-serve brewers. Low originality can lose you a large percentage of sales, short life-span, a high cost of product = low-profit margins.
    Where do we recommend?: We recommend using these machines as a trial coffee solution or in very small office settings. 
  2.  The medium level coffee brewer (Our favorite is Newco)
    The positives: medium-cost investment, very low cost of products, high-quality output, and the highest profit margins. 
    The negatives: increased maintenance and the cost of entry can be daunting for a first timer.
    Where do we recommend using it?: We recommend using these in medium to large markets, and even small markets with high coffee consumption. These are the top-rated employer-paid OCS solution coffee makers as chosen by your peers! Overall, this is a great machine for any market setting!
  3. The high-level coffee brewer (We use Bravilor Bonamat, straight from our European operators to you!)
    The positive: Quality, quality quality.
    The negatives: High cost of entry, involved maintenance.
    Where do we recommend using it?: We recommend this option anywhere you have discerning coffee drinkers. It’s great for both medium and large markets and can definitely keep up with volume output. You can schedule maintenance alerts and the machine does a lot of the work for you. This coffee maker has top-notch quality coffee and specialty coffee products. If you’re competing with local coffee houses, this is the way to go! You can price your products under the expensive chains but still, make a great profit margin!

Bottom-line: There are a lot of great options and any one of them might be right for you. Make sure you think about your clients, your locations, your business owner, the long-term, and your schedule before you make the choice that is right for you. AND if you need help … we’re here for you! 

Need to know more?
Want to chat with our staff? 
Want to get started right away?

KurkDaveCurt

 

A One-Stop-Shop

We are here for you … for everything you need for a micro market! Here are a few things that we offer, that you may not know about!

Products for your store! 

We have an entire section of our online store dedicated to “Stocking Your Store!” This category is filled with market worthy options that are proven in many existing 32Market stores.  Products like these can provide you a huge profit and your clients that items they’ve been looking for! Check these options out!

Equipment!

It’s true you can get equipment anywhere … but from 32M we not only have great prices but time tested products that we promise you will love!

Security and Internet!

That’s right, you can pick up these market essentials from our store rather than searching everywhere else. And bonus, we’ve tested them all and know that our options are the best product for you and come with great customer service! (OptConnect and Night Owl  – we’re looking at you!)

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Who can forget, Bundles!

Okay, we talk about this A LOT, but seriously, it’s the best price you’ll find anywhere to get your market started …. or add a second location to your already busy market in a large office.

Get your ENTIRE market for just:

Find a better price … we dare you. 🙂

Bottom line, we’re here for you … from the very beginning we put our customers first and always aim to have the best value and best products for our operators. Give it a shot and take a look at our web store: 32MarketStore.com

Plus, our amazing sales people are always just a phone call away …

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The Age Old Question: what IS a micro market?

In researching for this blog, I’ve read a lot of opinions on what a micro market is … and reality is, they are right. A micro market IS what you need it to be.

You see, the very best part of a micro market is its flexibility. Micro markets were developed as an alternative to vending, and unlike their rigid counterpart, micro market’s are flexible, customizable, creative, changing, individual, etc.

Definition: “A micro market is a small, self-contained store in a location without an employee to monitor it. It’s comprised of freestanding storage, such as shelves, that hold a product and a checkout system available nearby. This means that there is no machine that vends the product, but the system is autonomous like a vending machine.”

Yes, it is all of that. However, this definition doesn’t really describe what a micro market truly stands for, what its purpose is?

A micro market is freedom, to choose any product that works for your set of clients in a specific location.

A micro market is beneficial,  to a business by creating an atmosphere for increased performance and productivity in their employees.

A micro market is opportunity, to employees who struggle to find appropriate options on their limited time during the work day.  Opportunity for an operator to grow their business by providing better options to their clients.

A micro market is advancement, depending on your technology an operator’s micro market system will help them advance their product selection, par levels, and maximize their profit through automation.

A micro market is innovation, sure some locations are happy with vending for now. But as workers change so will their needs and wants. The next generation grew up with and expects the latest innovations and technology.

So let’s really break it down …

For an operator, a micro market is the opportunity to: increase their revenue, utilize advanced payment and reporting technology, automate ordering and par levels, & grow their number of serviced locations. 

 

For a business, a micro market is a beautiful addition to their location that not only improves employee morale, productivity, and access to healthy foods throughout the day but is an added bonus for employees that can be used in recruiting and retaining efforts.

For a market user, a micro market is the chance to find products they actually want throughout the day without having to leave their location, and the ability to use the payment avenue that works best for them. 

 

A micro market IS … what you need it to be. 

 

Interested in micro markets? For your business? As an operator? Want to sell your boss on the idea? Fill out this form and we will get a hold of you!

 

The Finishing Touch …

In 2016, we added fixtures to our All-In-One package from 32M and over the past year, it has become its own entity, 32F.  (Not to worry, we’re still a one-stop-shop for our micro market operators!!) With its industry best pricing and product, 32F has grown to be more than just for ‘our’ micro market operators, and we’re serious when we say it’s “the finishing touch.”

What does the finishing touch mean? 

  • the extra mile
  • bringing everything together
  • a polished look and feel
  • completing the look/project/space

As a micro market operator, you may be wondering why it’s important to add all these pieces to your market.  The answer is simple … in an attractive, clean, well set-up store customers are not only willing to spend more money, pay higher price points, but they are also more likely to come back.  And that is really the goal, isn’t it?

Micro markets are beneficially and attractive to business owners because give back their employees’ time. And time is really what we are all worried about, isn’t it?

Time=Money

Your time putting in the extra effort and finishing touches will win you more opportunities for markets making your business and their’s more profitable. To learn more about our finishing touches and how we can get you started … go to 32Fixtures.com or call your 32M sales rep!

715.386.2233

Are you using coffee to your advantage?

DYK: that in the U.S. 54% of adults drink coffee every day?

DYK: that in 2016 the average price for a cup of coffee in the U.S. is $1.38?

DYK: that the total average of money spent on coffee each year by a coffee drinker is $164.71?

30 Million Americans drink specialty beverages such as lattes, cappuccinos, mochas, etc.

34% of coffee drinkers go to premium coffee places and to get their coffee.

Specialty coffee is an $18B industry in the U.S.

Stats from http://www.statisticbrain.com/coffee-drinking-statistics/

Capture those sales in your market by providing specialty coffee single-brew services! Good news is, we’ve already done all of the taste-testing for you … okay, we enjoyed it a little …. maybe A LOT!  But we can proudly say that we’ve partnered with the best!

Check out our Newco single cup and specialty brewers to help you capture lost revenue in your market! SHOP HERE

Sign up with PodPack for great coffee, great prices, and customized branding options. Oh, and don’t forget to tell them you are with Three Square Market for a great FREE $100 value starter kit!

Have questions? Don’t hesitate to reach out! Our sales staff can help you make the right decision for your market to capture that top 5 beverage sale you may be missing out on!

KurkJ@32Market.com
DaveL@32Market.com
RobynT@32Market.com

Have a little time? Watch this hilarious video by Chris Wauben about his love for coffee!

Not the mailbox anymore …

We know the joke … our kiosk looks like a mailbox.  BUT that was years ago, and it hasn’t looked like that for a long time. Reality is, that we continue to Upgrade, Enhance, Develop and Grow at a rate that our competition CAN’T and HASN’T kept up with.

Here are the facts:

FACT: Unlike other micro market providers, we don’t outsource our kiosks. At 32M, we design & build our kiosks in-house. AND to top it all off, our kiosks have been thoroughly tested, and yes, have evolved over more than a decade of use through 32M and our sister company, TurnKey Corrections.

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Here are a few other inaccuracies you may be lead to believe:

Misconception: 365 Retail Markets is the only micro market provider with PCI certification.

FACT: Three Square Market (32M) currently holds the highest level of PCI (v3.1) and PA-DSS certification of anyone in the industry, including 365.

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Misconception: We're selling our business.

FACT: Three Square Market (32M) is growing! We’re a proud family-owned business that isn’t going anywhere! We have markets on 4 continents and we don’t plan on stopping there.

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Misconception: You can have the same mobile experience with any provider.

FACT: 32M has a PATENTED mobile checkout process – meaning only with 32M can you have the mobile app checkout option that we provide. Because … well … it’s patented! Check it out for yourself, U.S. Patent Number US9,171,300 B2

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More than 75% of Millennials have their mobile devices glued to their palm while in store as a trusted personal shopping assistant and 73% of Millennials are already transacting directly on their mobile devices.

Our Smartphone App is the MOST important tool you can offer …

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85% of US Millennials own a smartphone. 32M has an exclusive smartphone checkout application. Available on Android and Apple.
A recent study from comScore found that 18% of Millennials, are mobile-only web users, compared to the only 5% of people ages 35-54.

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Millennials make up 45% of the workplace, far greater than any other demographic and by 2025, according to the Bureau of Labor Statistics, Millennials will account for 75% of the global workforce.

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53% of job recruiters feel it is difficult to attract and retain Millennial talent. Having great employee options like a Break Room Market will increase recruiting potential.

WANT TO KNOW MORE?

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Not the mailbox anymore …