The “Barriers” to opening a micro market …

Micro markets can be intimidating to those who have not experienced them first-hand, but we are here to calm your fears!

The number 1 reason we hear for avoiding micro markets is, you guessed it, theft. Operators rightfully worry about theft of their inventory in an open-concept market.

While it’s true you can’t eliminate theft completely, over the years we’ve developed added protections against this, and can proudly say that less than 1% of our operators experience theft issues that need to be dealt with.  AND additionally, 100% of our operators have had our assistance and full support in dealing with it!

Theft deterrents from 32M: 

  • The Red X – We originated this feature over a year ago to make it very clear when a transaction is not completed properly.
  • Time-stamped images are taken of the person at the kiosk when a product is scanned but not purchased.
    • Pair this feature with your security camera systems and inventory, you’ll easily pinpoint any issues quickly.
  • Worried about mobile purchases? We’ve got you covered! Real-time reports list transactions for your market including the platform used (kiosk or mobile).

Take a look at our video about security features!

Another barrier we hear about is cost.  VendingSolutions.com, lists the average cost of a single vending machine at $3000 (snack) to $3600 (beverage).  Guess what, at 32M that’s also the average cost of a kiosk! Bonus, you only need one kiosk per market with our patented mobile application!

Let’s average it out! 

1 snack and 1 beverage machine at a location = approximately $6600 plus the cost of all product.

A micro market set up from 32M including kiosk, shelving cooler, cooler surround and select product package  = $5195 plus the cost of the remaining products.

Benefits of a micro market with 32M:

  • Credit/Debit acceptance
  • Automatic Inventory Management Software
  • Real-Time reporting
  • Pick for your store before being on-site (pre-kitting)
  • Monitor your market from anywhere at anytime
  • Start up costs are LESS than vending
  • So much more!

Learn about pre-kitting to save time and money, in our awesome video: https://www.youtube.com/watch?v=ZpSSzf4SAXo

Save money, make money, and have happier clients! It’s really a no-brainer! 

32Market.com

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The Age Old Question: what IS a micro market?

In researching for this blog, I’ve read a lot of opinions on what a micro market is … and reality is, they are right. A micro market IS what you need it to be.

You see, the very best part of a micro market is its flexibility. Micro markets were developed as an alternative to vending, and unlike their rigid counterpart, micro market’s are flexible, customizable, creative, changing, individual, etc.

Definition: “A micro market is a small, self-contained store in a location without an employee to monitor it. It’s comprised of freestanding storage, such as shelves, that hold a product and a checkout system available nearby. This means that there is no machine that vends the product, but the system is autonomous like a vending machine.”

Yes, it is all of that. However, this definition doesn’t really describe what a micro market truly stands for, what its purpose is?

A micro market is freedom, to choose any product that works for your set of clients in a specific location.

A micro market is beneficial,  to a business by creating an atmosphere for increased performance and productivity in their employees.

A micro market is opportunity, to employees who struggle to find appropriate options on their limited time during the work day.  Opportunity for an operator to grow their business by providing better options to their clients.

A micro market is advancement, depending on your technology an operator’s micro market system will help them advance their product selection, par levels, and maximize their profit through automation.

A micro market is innovation, sure some locations are happy with vending for now. But as workers change so will their needs and wants. The next generation grew up with and expects the latest innovations and technology.

So let’s really break it down …

For an operator, a micro market is the opportunity to: increase their revenue, utilize advanced payment and reporting technology, automate ordering and par levels, & grow their number of serviced locations. 

 

For a business, a micro market is a beautiful addition to their location that not only improves employee morale, productivity, and access to healthy foods throughout the day but is an added bonus for employees that can be used in recruiting and retaining efforts.

For a market user, a micro market is the chance to find products they actually want throughout the day without having to leave their location, and the ability to use the payment avenue that works best for them. 

 

A micro market IS … what you need it to be. 

 

Interested in micro markets? For your business? As an operator? Want to sell your boss on the idea? Fill out this form and we will get a hold of you!

 

The Finishing Touch …

In 2016, we added fixtures to our All-In-One package from 32M and over the past year, it has become its own entity, 32F.  (Not to worry, we’re still a one-stop-shop for our micro market operators!!) With its industry best pricing and product, 32F has grown to be more than just for ‘our’ micro market operators, and we’re serious when we say it’s “the finishing touch.”

What does the finishing touch mean? 

  • the extra mile
  • bringing everything together
  • a polished look and feel
  • completing the look/project/space

As a micro market operator, you may be wondering why it’s important to add all these pieces to your market.  The answer is simple … in an attractive, clean, well set-up store customers are not only willing to spend more money, pay higher price points, but they are also more likely to come back.  And that is really the goal, isn’t it?

Micro markets are beneficially and attractive to business owners because give back their employees’ time. And time is really what we are all worried about, isn’t it?

Time=Money

Your time putting in the extra effort and finishing touches will win you more opportunities for markets making your business and their’s more profitable. To learn more about our finishing touches and how we can get you started … go to 32Fixtures.com or call your 32M sales rep!

715.386.2233

Capitalize on Holidays!

Are you capitalizing on holiday sales??? This is the week to catch your clients with a little something extra for Mother’s Day.  This is an especially important holiday because … let’s face it men tend to more often be the last minute shopper.

DYK: one of the most popular gifts for many holidays is a gift card?

For Holiday related merchandise for your markets, we recommend non-perishable items, like gift or greeting cards. You can also think outside the box and stock things like coffee mugs, office or car accessories, smaller stuffed animals, manicure kits, etc.  Bonus! If these items don’t sell out for the holiday they can still be relevant in everyday life.

Non-food items are a great add to your market, but don’t shy away from seasonal or limited-edition products from your favorite manufacturers … if they didn’t sell, the manufacturer wouldn’t make them!

As always, if you need help or recommendations don’t hesitate to reach out!

Contact@32Market.com
KurkJ@32Market.com
DaveL@32Market.com
RobynT@32Market.com

Are you using coffee to your advantage?

DYK: that in the U.S. 54% of adults drink coffee every day?

DYK: that in 2016 the average price for a cup of coffee in the U.S. is $1.38?

DYK: that the total average of money spent on coffee each year by a coffee drinker is $164.71?

30 Million Americans drink specialty beverages such as lattes, cappuccinos, mochas, etc.

34% of coffee drinkers go to premium coffee places and to get their coffee.

Specialty coffee is an $18B industry in the U.S.

Stats from http://www.statisticbrain.com/coffee-drinking-statistics/

Capture those sales in your market by providing specialty coffee single-brew services! Good news is, we’ve already done all of the taste-testing for you … okay, we enjoyed it a little …. maybe A LOT!  But we can proudly say that we’ve partnered with the best!

Check out our Newco single cup and specialty brewers to help you capture lost revenue in your market! SHOP HERE

Sign up with PodPack for great coffee, great prices, and customized branding options. Oh, and don’t forget to tell them you are with Three Square Market for a great FREE $100 value starter kit!

Have questions? Don’t hesitate to reach out! Our sales staff can help you make the right decision for your market to capture that top 5 beverage sale you may be missing out on!

KurkJ@32Market.com
DaveL@32Market.com
RobynT@32Market.com

Have a little time? Watch this hilarious video by Chris Wauben about his love for coffee!

We loved seeing you at the NAMA OneShow!

We are so happy to have seen so many great current operators and great future operators at our NAMA booth!  We just wanted to give you all one more shout out for all the great times we had with you during last week!

We learned a lot from you! And we will continue to perform at the highest levels for you, and strive to always be the/have:

  • Best Value

  • Leader in Technology

  • Excellence in Customer Service

We can’t wait to work with you the rest of the year, and to see you again next year!

 

Not the mailbox anymore …

We know the joke … our kiosk looks like a mailbox.  BUT that was years ago, and it hasn’t looked like that for a long time. Reality is, that we continue to Upgrade, Enhance, Develop and Grow at a rate that our competition CAN’T and HASN’T kept up with.

Here are the facts:

FACT: Unlike other micro market providers, we don’t outsource our kiosks. At 32M, we design & build our kiosks in-house. AND to top it all off, our kiosks have been thoroughly tested, and yes, have evolved over more than a decade of use through 32M and our sister company, TurnKey Corrections.

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Here are a few other inaccuracies you may be lead to believe:

Misconception: 365 Retail Markets is the only micro market provider with PCI certification.

FACT: Three Square Market (32M) currently holds the highest level of PCI (v3.1) and PA-DSS certification of anyone in the industry, including 365.

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Misconception: We're selling our business.

FACT: Three Square Market (32M) is growing! We’re a proud family-owned business that isn’t going anywhere! We have markets on 4 continents and we don’t plan on stopping there.

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Misconception: You can have the same mobile experience with any provider.

FACT: 32M has a PATENTED mobile checkout process – meaning only with 32M can you have the mobile app checkout option that we provide. Because … well … it’s patented! Check it out for yourself, U.S. Patent Number US9,171,300 B2

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More than 75% of Millennials have their mobile devices glued to their palm while in store as a trusted personal shopping assistant and 73% of Millennials are already transacting directly on their mobile devices.

Our Smartphone App is the MOST important tool you can offer …

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85% of US Millennials own a smartphone. 32M has an exclusive smartphone checkout application. Available on Android and Apple.
A recent study from comScore found that 18% of Millennials, are mobile-only web users, compared to the only 5% of people ages 35-54.

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Millennials make up 45% of the workplace, far greater than any other demographic and by 2025, according to the Bureau of Labor Statistics, Millennials will account for 75% of the global workforce.

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53% of job recruiters feel it is difficult to attract and retain Millennial talent. Having great employee options like a Break Room Market will increase recruiting potential.

WANT TO KNOW MORE?

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Not the mailbox anymore …